Right Cortical Activation During Generation of Creative Insights: An Electroencephalographic Study of Coaching
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Date
2022
Authors
Bartolomé Anguita, Gorka Bartoloma
Vila Almenara, Sergi
Torrelles Nadal, Cristina
Blanco Calvo, Eduardo
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Abstract
Coaching as a human development methodology has been demonstrating its results
for more than four decades. Even so, the level of confusion about its essence
and its lack of a definitive theoretical and methodological framework has caused
its effectiveness to be questioned. Although studies on coaching with neuroimaging
methodologies have been developed, there is no recent evidence about the brain
changes in electroencephalographic (EEG) activity during a coaching session. The
present research aims to make a comparison between EEG measurements of three
different conditions, namely, rumination (R), directive (DC), and non-directive coaching
(NDC), during the process of problem solving and goal achievement. Our hypothesis
was that the use of the meta-competencies of NDC should induce a higher activation of
brain mechanisms that facilitate the insight process, therefore causing an improvement
in creative capacity. Results showed significant changes in alpha and theta frequencies
in the right temporal region, and alpha, theta, and gamma in the right parietal region in
the NDC condition compared to other experimental conditions. The correct use of the
meta-competencies of NDC facilitates the rise of insight and the generation of creativity
processes at the brain level. Thus, the application of the methodological framework
of the NDC was related, in a specific way, to the creativity and the development of
human knowledge.
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Frontiers in Education, 2022, 753710